Image for post: Reducing Server Resource Usage

Reducing Server Resource Usage

What to do when you get a notification that you are approaching, or exceeding, your resource usage limits.

Image for post: Reducing Image Size for your Website with Squoosh

Reducing Image Size for your Website with Squoosh

A short tutorial on how to use the Squoosh web application to reduce image file sizes, improving your website's speed and efficiency.

Image for post: How to find your Business PayPal Identity Token

How to find your Business PayPal Identity Token

The following steps outline how to generate the identity token required to link your business PayPal to your website.

Image for post: Setting up Emails on your PC with Outlook

Setting up Emails on your PC with Outlook

Clear and easy to follow instructions on how to setup your emails on your PC with Outlook.

Image for post: Setting up Emails on your Android

Setting up Emails on your Android

Clear and easy to follow instructions on how to setup your emails on Android the device's standard mail program.

Image for post: Setting up Emails on your iPhone

Setting up Emails on your iPhone

Clear and easy to follow instructions on how to setup your emails iPhone using the device's standard mail program.

Image for post: How to Setup Your Emails on Multiple Devices

How to Setup Your Emails on Multiple Devices

Clear and easy to follow instructions on how to setup your emails on PC, Mac, Android and iPhone using outlook and the standard device's mail program.

Image for post: Email Etiquette Basics to Look More Professional

Email Etiquette Basics to Look More Professional

As a job seeker or employee, email is used as a professional means of communication, but email etiquette isn’t exactly taught in school. It’s important…

Image for post: Website Advantages for Your Law Firm

Website Advantages for Your Law Firm

Law firms predominantly rely on word-of-mouth referrals but does that bring in enough work alone? With the majority of people these days being internet savvy, the best way to ramp up business is with the best online marketing tool there is…a website! AND law firms with websites have distinct benefits in generating more business.

Image for post: Generating More Business with Widgets

Generating More Business with Widgets

Some people don’t realise that they interact with widgets every day. One of the most common places widgets appear is right on our smart phones and they are incredibly useful. So if they’re useful on a phone, could they be useful on a website for business?

Image for post: Digital Goods and How to Make the Most of Them with Your Website!

Digital Goods and How to Make the Most of Them with Your Website!

Digital goods, also known as electronic goods, have hit the world by storm and that storm only looks to be increasing with time. Online is the new way so it’s not surprising that we now buy items that aren’t physical. So what are they and how can we make the most out of them?

Image for post: Building Trust and Credibility with Testimonials

Building Trust and Credibility with Testimonials

Why do you choose to buy products or services from certain businesses? It’s because you’ve built trust with them from different sources. We don’t just randomly pick a business by “Eenie Meenie Miney Mo” (OK maybe sometimes), but majority of the time we build a relationship with them through the information we receive from friends, family, social media, ads, or their website. Testimonials and other people’s experiences are the main force behind us trusting a business.

Image for post: Website Advantages for Your Restaurant/Café

Website Advantages for Your Restaurant/Café

Do you own a restaurant or cafe and question how a website would benefit you? Restaurants and cafes aren’t online businesses; they’re based on location and predominantly word-of-mouth referrals, so I understand your hesitations. But every business benefits from a website and a restaurant or cafe with a website has bonus advantages to one that doesn’t.

Image for post: How to Find Relevant Popular Topics for Your Blog

How to Find Relevant Popular Topics for Your Blog

Have you recently started a blog and are struggling to think of topics for it? Have you had a blog for a while that was going well but now you’re stuck with writer’s block or run out of inspiration? I know how you feel; the same thing has happened to me. Which is why I have done the research and written a simple and easy guide on where you can find great topics for your blog.

Image for post: Three Quick Ways to Optimize Your Online Marketing Budget

Three Quick Ways to Optimize Your Online Marketing Budget

As a small business owner, you are probably constantly keeping track of your expenses and costs, in search of the perfect way to market your business, services or products. Online marketing provides small business owners with fantastic opportunities to raise awareness about their products or services and develop client bases.

Image for post: Seven Best Practices for an Email Marketing Campaign

Seven Best Practices for an Email Marketing Campaign

On any given day, multiple promotional emails throng our inbox. Among this clutter of emails only a few, if any, stand out and serve its desired purpose. From a company’s perspective, an email marketing campaign is a great way to keep in touch with their customers.

Image for post: Harnessing the Power of Online Marketing

Harnessing the Power of Online Marketing

Online marketing has numerous branches, and is most effective when businesses utilize each of its distinctive spheres. Online marketing is the amalgamation of web design and development, copywriting, photography, search engine marketing, social media marketing and email marketing. Online marketing serves as an extremely efficient medium of low-cost advertising.

Image for post: 6 Tips For Writing A Traffic Generating Blog

6 Tips For Writing A Traffic Generating Blog

Producing high quality, value rich Blogs on a regular basis will dramatically increase your website traffic and conversions, customer relationships and build your authority within your industry.

But to enjoy these types of results you need to follow a few simple guidelines, and here they are…

Image for post: Do It Yourself Search Engine Optimisation

Do It Yourself Search Engine Optimisation

Having trouble getting your website ranking high up on the ladder? Here are a few simple steps that you yourself can do to help your websites SEO.

Image for post: Who’s Viewing my Website on a Mobile Phone?

Who’s Viewing my Website on a Mobile Phone?

If you’re finding it hard to decide on where to go next with your website, for example, making it mobile friendly, the obvious option is to do a little research.

Image for post: Why Every Business Needs a Mobile Website

Why Every Business Needs a Mobile Website

Today people are using more and more mobile devices to stay connected whilst on the move. Although tablets and net-books have also contributed to the portability of the net, nothing has made more of a contribution than that of the smart phone. The smart phone has literally revolutionised mobile internet access for billions of uses that access email, social networks and more importantly to find your products and services.

Image for post: Creating a form to email submissions

Creating a form to email submissions

Steps to create a form that when a visitor fills in and submits the results, the results are emailed to one or more recipients.

Image for post: Include your phone number in your webpage desciption

Include your phone number in your webpage desciption

Add your phone number to the description of your website page to increase your enquiries.

Image for post: Add a YouTube Video to your Web Pages

Add a YouTube Video to your Web Pages

Adding a YouTube video to your web page can be beneficial by saving you the cost of hosting that video and by drawing additional traffic to your website that self-hosted video could not do.

Image for post: Add a Facebook Like Button to your Web Pages

Add a Facebook Like Button to your Web Pages

The Like button lets a visitor to your site share your content with their friends on Facebook. When the visitor clicks the Like button on your site, a story appears in the visitor's friends' News Feed with a link back to your website.

Image for post: Guide to Website Content

Guide to Website Content

Website content is all the written text you see on each page of a website. This information serves two main purposes.

The first is to educate the user about the website they are viewing, as well as to inform then of the products and services available to them.

The second purpose is to provide text and paragraphs with substantial keywords that relate to your business product or services so that search engine crawlers can look for the user keywords when crawling your website.

Image for post: Guide to Copywriting

Guide to Copywriting

Copywriting is all the text you see written on websites, marketing brochures, letters and any other product. The use of copy varies from general information about products and services to attention grabbing advertising sales campaigns.

Basically, a copywriter is someone who is trained to write passages of text in a specific way that is designed to effectively communicate, captivate, educate, sell to or advise the reader about the product or service they are using.

Image for post: Guide to Email Accounts

Guide to Email Accounts

At home or the office - There are a few different email receiver programs you can have set up on your computer to receive emails. The most common one is MS Outlook, and Outlook Express, where you can customise it to receive any personal emails as well as business email accounts. Most new computers and MS office programs come with the software for free.

Image for post: Guide to Website Hosting

Guide to Website Hosting

Like with any product you buy, web hosting is no different. Choosing a good, reliable host with great features and support, is essential to your online business. Unfortunately, you can’t always tell a good thing just from the packaging. Choosing your web host is like choosing a business partner, the right relationship will grow your business, and the wrong one will crash it.

Image for post: Guide to Domain Registration

Guide to Domain Registration

Choosing a good domain name is essential to any online business, but it is not as easy as it seems. There are many schools of thought as to what is the best method to name your domain, and one of the more popular ideas is Branding. This is where the domain name you give to your business (which may not or may not reflect the products you sell), develops a reputation overtime to which people come to know your business by.